Insight Strategy Advisors takes pride in delivering actionable recommendations to clients facing difficult business situations. Below are summaries of completed projects. New project summaries will be added on a regular basis.

Emerging Market Planning Assessment

Client: Multinational Pharmaceutical company with aggressive growth targets in emerging economies
Objective: Develop a commercial plan in China, India, Brazil, and Russia to become a Top-10 competitor by revenue within the next 10 years
Approach: Rigorous secondary analysis and primary research with KOL’s in each market, regulatory and government officials and internal stakeholders; workshop to discuss targets, challenges and opportunities
Result: 10-year portfolio forecast, acquisition/partnership targets and therapeutic area strategies for each emerging market
Outcome: Client launched plan to achieve higher market presence in key emerging markets, effectively attaining Top-10 status in each key emerging market

China Market Access Strategy

Client: Multinational Pharmaceutical company re-assessing market access approach for the Chinese market, focusing on twelve key provinces / major cities
Objective: Develop reimbursement and pricing strategy for Chinese provincial markets specific to client’s unique therapeutic focus
Approach: Conduct primary research with hospitals, provincial procurement executives and government officials in each of twelve key provincial markets; develop multi-variate scenario plays to determine product listing, parallel trade and procurement economics
Result: Recommend pricing /formulary approaches for each key provincial market in China, including value proposition goals for key portfolio therapeutic focuses
Outcome: Client implemented novel reimbursement effort to synchronize formulary listings and hospital adoption of portfolio brands